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Advances in data analytics for influencer marketing : an interdisciplinary approach /

Advances in data analytics for influencer marketing : an interdisciplinary approach / edited by Soumi Dutta, Álvaro Rocha, Pushan Kumar Dutta, Pronaya Bhattacharya, Ramanjeet Singh - 1 online resource - Information systems engineering and management . - Information systems engineering and management .

ISBN: 9783031657276

Subjects--Topical Terms:
Engineering--Data processing
Computational intelligence
Marketing

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