Crafting and executing strategy : the quest for competitive advantage : concepts and cases /

Thompson, Arthur A.,

Crafting and executing strategy : the quest for competitive advantage : concepts and cases / Arthur A. Thompson, Margaret A. Peteraf, John E. Gamble, A.J. Strickland III - International student edition - 1 v. (various pagings) : color illustrations ; 26 cm.

Includes index

9781266849466


Strategic planning
Business planning
Strategic planning--Case studies

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