NeuroAI : winning the minds of consumers with neuroscience powered GenAI /

Pradeep, A. K.,

NeuroAI : winning the minds of consumers with neuroscience powered GenAI / A. K. Pradeep, Anirudh Acharya, Rajat Chakravarty, Ratnakar Dev - 1 online resource

Includes bibliographical references and index

9781394261987


Artificial intelligence--Marketing applications
Consumers--Psychology

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