Entrepreneurship and new venture formation /
Zimmerer, Thomas W.
Entrepreneurship and new venture formation / Thomas W. Zimmerer, Norman M. Scarborough - Upper Saddle River, NJ: Prentice Hall, 1996 - xi, 680 p.: ill.; 26 cm.
Includes index
0024317403
Marketing--Management
Entrepreneurship
New business enterprises--Management
Entrepreneurship and new venture formation / Thomas W. Zimmerer, Norman M. Scarborough - Upper Saddle River, NJ: Prentice Hall, 1996 - xi, 680 p.: ill.; 26 cm.
Includes index
0024317403
Marketing--Management
Entrepreneurship
New business enterprises--Management