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Geodemographics, GIS, and neighbourhood targeting /

Harris, Richard.

Geodemographics, GIS, and neighbourhood targeting / Richard Harris, Peter Sleight and Richard Webber - Chichester : John Wiley & Sons, 2005 - 293 p. : ill. ; 24 cm. - Mastering GIS : technology, appications and management series .

ISBN: 0470864133

Subjects--Topical Terms:
Target marketing
Geographic information systems
Demography

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