Strategic technology management : building bridges between sciences, engineering, and business management /
Strategic technology management : building bridges between sciences, engineering, and business management /
edited by George Tesar ... [et al.]
- 2nd ed.
- London : Imperial College Press ; c2008
- x, 461 p. : ill. ; 24 cm.
Includes bibliographical references and index
9781860948749 186094874X
Research, Industrial--Economic aspects
New products--Marketing
Includes bibliographical references and index
9781860948749 186094874X
Research, Industrial--Economic aspects
New products--Marketing