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The globalization of Chinese companies : strategies for conquering international markets /

The globalization of Chinese companies : strategies for conquering international markets / Arthur Yeung ...[et al.] - Singapore ; Hoboken, NJ : John Wiley & Sons (Asia), c2011 - xi, 203 p. : ill. ; 24 cm.

Includes bibliographic references (p. 191-195) and index

ISBN: 9780470828786 0470828781

Subjects--Topical Terms:
Business enterprises--China
Business planning--China
Globalization--China

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