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Brainfruit : turning creativity into cash from East to West /

Mason, Hugh

Brainfruit : turning creativity into cash from East to West / Brain fruit Hugh Mason, Mark Chong - Singapore : McGraw-Hill Education (Asia), c2012 - xxi, 315 p. : ill. ; 23 cm.

ISBN: 9780071324953 007132495X

Subjects--Topical Terms:
New business enterprises
Creative ability in business
Success in business
Entrepreneurship
New products--Marketing

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