Trust and new technologies : marketing and management on the Internet and mobile media /
Trust and new technologies : marketing and management on the Internet and mobile media /
edited by Teemu Kautonen, Heikki Karjaluoto
- Cheltenham, Glos, UK ; Northampton, MA : Edward Elgar, c2008
- xiii, 309 p. ; 24 cm.
Includes bibliographical references and index
9781847205681 1847205682
Electronic commerce--Security measures
Internet marketing--Security measures
Business enterprises--Computer networks--Security measures
Electronic commerce--Management
Includes bibliographical references and index
9781847205681 1847205682
Electronic commerce--Security measures
Internet marketing--Security measures
Business enterprises--Computer networks--Security measures
Electronic commerce--Management