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Marketing demystified : a self-teaching guide /

Anselmo, Donna

Marketing demystified : a self-teaching guide / Donna Anselmo - New York, NY : McGraw-Hill, 2010 - xix, 379 p. : ill. ; 24 cm.

Includes index

ISBN: 9780071713917 0071713913

Subjects--Topical Terms:
Marketing

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