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E-business and e-commerce management : strategy, implementation and practice /

Chaffey, Dave

E-business and e-commerce management : strategy, implementation and practice / Dave Chaffey - 2nd ed. - Harlow, England : Prentice Hall, 2004 - xxvi, 589 p. : ill. ; 25 cm.

Includes glossary and index

Includes bibliographical references

ISBN: 0273683780

Subjects--Topical Terms:
Electronic commerce
Business enterprises--Computer networks

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