The innovation secrets of Steve Jobs : insanely different : principles for breakthrough success /
Gallo, Carmine
The innovation secrets of Steve Jobs : insanely different : principles for breakthrough success / Carmine Gallo - New York : McGraw-Hill, c2011 - xiii, 241 p. : ill. ; 24 cm.
Includes bibliographical references (p. 233-234) and index
What would Steve do? -- Follow your heart -- Think differently about your career -- Inspire evangelists -- Think differently about your vision -- Seek out new experiences -- Think differently about how you think -- See genius in their craziness -- Think differently about your customers -- Simplicity is the ultimate sophistication -- Think differently about design -- We're here to help you grow -- Think differently about your brand experience -- The world's greatest corporate storyteller -- Think differently about your story -- One more thing--don't let the bozos get you down
9780071748759 (alk. paper) 007174875X (alk. paper)
New products
Creative thinking
Technological innovations
Success in business
The innovation secrets of Steve Jobs : insanely different : principles for breakthrough success / Carmine Gallo - New York : McGraw-Hill, c2011 - xiii, 241 p. : ill. ; 24 cm.
Includes bibliographical references (p. 233-234) and index
What would Steve do? -- Follow your heart -- Think differently about your career -- Inspire evangelists -- Think differently about your vision -- Seek out new experiences -- Think differently about how you think -- See genius in their craziness -- Think differently about your customers -- Simplicity is the ultimate sophistication -- Think differently about design -- We're here to help you grow -- Think differently about your brand experience -- The world's greatest corporate storyteller -- Think differently about your story -- One more thing--don't let the bozos get you down
9780071748759 (alk. paper) 007174875X (alk. paper)
New products
Creative thinking
Technological innovations
Success in business