Why should anyone buy from you? : earn customer trust to drive business success /

Basini, Justin

Why should anyone buy from you? : earn customer trust to drive business success / Justin Basini - Harlow, England ; New York : Financial Times/Prentice Hall Pearson, c2011 - xxvi, 191 p. : ill. ; 24 cm.

Includes bibliographical references (p. 180-182) and index

9780273745518


Customer relations
Trust
Selling

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