Normal view MARC view ISBD view

Advertising /

Arens, William F.

Advertising / M: advertising William F. Arens, David H. Schaefer, Michael Weigold - New York : McGraw-Hill/Irwin, 2012 - xiii, 498 p. : col. ill. ; 28 cm.

Includes bibliographical references and indexes

ISBN: 9780078028915 (pbk.) 0078028914 (pbk.)

Subjects--Topical Terms:
Advertising

Place hold
Print
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)