Social media marketing : a strategic approach /
Barker, Melissa S.
Social media marketing : a strategic approach / Melissa S. Barker ... [et al.] - Mason, OH : South-Western Cengage Learning, c2013 - xv, 380 p. : ill. (chiefly col.), photos ; 28 cm.
Includes bibliographical references and index
9780538480871 0538480874
Internet marketing--Textbooks
Viral marketing--Textbooks
Social media marketing : a strategic approach / Melissa S. Barker ... [et al.] - Mason, OH : South-Western Cengage Learning, c2013 - xv, 380 p. : ill. (chiefly col.), photos ; 28 cm.
Includes bibliographical references and index
9780538480871 0538480874
Internet marketing--Textbooks
Viral marketing--Textbooks