Social media marketing all-in-one for dummies /
Zimmerman, Jan
Social media marketing all-in-one for dummies / Jan Zimmerman and Deborah Ng - 2nd ed. - Hoboken, NJ : John Wiley & Sons, 2013 - xxii, 770 p. : ill. ; 24 cm. - For dummies .
Includes index
Introduction -- The social media mix -- Cybersocial tools -- Blogs, podcasts, and video -- Twitter -- Facebook -- Google+ -- Pinterest -- Other social media marketing sites -- Measuring results : building on success -- Index
9781118215524 (pbk.)
Internet marketing
Online social networks
Social media--Marketing
Social marketing
Internet advertising
Social media marketing all-in-one for dummies / Jan Zimmerman and Deborah Ng - 2nd ed. - Hoboken, NJ : John Wiley & Sons, 2013 - xxii, 770 p. : ill. ; 24 cm. - For dummies .
Includes index
Introduction -- The social media mix -- Cybersocial tools -- Blogs, podcasts, and video -- Twitter -- Facebook -- Google+ -- Pinterest -- Other social media marketing sites -- Measuring results : building on success -- Index
9781118215524 (pbk.)
Internet marketing
Online social networks
Social media--Marketing
Social marketing
Internet advertising