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Strategic management of innovation and design /

Le Masson, Pascal

Strategic management of innovation and design / Pascal Le Masson, Benoit Weil, Armand Hatchuel - New York : Cambridge University Press, 2010 - xxxv, 450 p. : ill. ; 26 cm.

Includes bibliographical references and index

ISBN: 9780521182430

Subjects--Topical Terms:
Technological innovations--Management
Industrial design
Strategic planning

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