Klout matters : how to engage customers, boost your digital influence : and raise your klout score for success /

Carr, Gina

Klout matters : how to engage customers, boost your digital influence : and raise your klout score for success / Gina Carr and Terry Brock - New York : McGraw-Hill, 2014 - ix, 221 p. : ill. ; 23 cm.

Includes bibliographical references and index

9780071827317 (pbk.) 0071827315


Electronic commerce--Social aspects
Influence (Psychology)
Persuasion (Psychology)
Internet marketing--Social aspects

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