Data crush : how the information tidal wave is driving new business opportunities /
Surdak, Christopher
Data crush : how the information tidal wave is driving new business opportunities / Christopher Surdak - New York : American Management Association, 2014 - viii, 280 p. : ill. ; 24 cm
Includes bibliographical references and index
9780814433744 081443374X
Information technology--Management
Marketing research--Data processing
Business intelligence--Data processing
Big data
Data crush : how the information tidal wave is driving new business opportunities / Christopher Surdak - New York : American Management Association, 2014 - viii, 280 p. : ill. ; 24 cm
Includes bibliographical references and index
9780814433744 081443374X
Information technology--Management
Marketing research--Data processing
Business intelligence--Data processing
Big data