The reciprocity advantage : a new way to partner for innovation and growth /

Johansen, Robert.

The reciprocity advantage : a new way to partner for innovation and growth / Bob Johansen and Karl Ronn - San Francisco : Berrett-Koehler Publishers, 2014 - xi, 197 p. ; 25 cm. - A BK business book .

Includes bibliographical references and index

9781626561069


Reciprocity (Psychology)--Social aspects
Social interaction
Cooperation
Competition

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