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Crafting and executing strategy : the quest for competitive advantage : concepts and readings /

Crafting and executing strategy : the quest for competitive advantage : concepts and readings / Arthur A. Thompson ... [et al.] - 20th ed. - New York, NY : McGraw-Hill, [2016] - 1 v. (various pagings) : col. ill. ; 25 cm.

Includes bibliographical

ISBN: 9781259297076 (pbk.) 1259297071 (pbk.)

Subjects--Topical Terms:
Strategic planning
Business planning

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