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Introduction to strategic management : concepts and tools /

Abd Rahman Ahmad

Introduction to strategic management : concepts and tools / Abd Rahman Ahmad - Batu Pahat, Johor : Penerbit UTHM, 2015 - xv, 118 p. : ill. ; 23 cm.

Includes bibliographical references and index

ISBN: 9789670764290 (pbk.)

Subjects--Topical Terms:
Strategic planning
Industrial management

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