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Exploring corporate strategy : text and cases /

Johnson, Gerry,

Exploring corporate strategy : text and cases / Gerry Johnson, Kevan Scholes, Richard Whittington - 7th edition - 1033 pages : illustrations (some color) ; 27 cm.

Includes bibliographical references and index

ISBN: 0273687344

Subjects--Topical Terms:
Business planning--Case studies
Strategic planning--Case studies

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