The roots and uses of marketing knowledge : a critical inquiry into the theory and practice of marketing /

Smith, Terence D.,

The roots and uses of marketing knowledge : a critical inquiry into the theory and practice of marketing / Terry Smith - 1 online resource

Includes bibliographical references and index

9783110631708


Marketing

Perpustakaan Universiti Malaysia Pahang Al-Sultan Abdullah
26600 Pekan, Pahang Darul Makmur
Phone: +609 431 5063 (Gambang) / +609 431 5035 (Pekan)
Email: umplibrary@umpsa.edu.my

Connect With Us