Pengurusan pemasaran strategik : (Record no. 100955)

MARC details
000 -LEADER
fixed length control field 00857nam a2200289 i 4500
003 - CONTROL NUMBER IDENTIFIER
control field MY-KuUP
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20251125110906.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field a||||gr|||| 001 0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field ta
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240801t20132013my a|||gr|||| 001 0 may d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789830681505
Qualifying information paperback
040 ## - CATALOGING SOURCE
Original cataloging agency MALCat
Language of cataloging eng
Transcribing agency UMP
Description conventions rda
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.13 .P37 2013
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Parry, Mark E.,
Relator term author.
245 10 - TITLE STATEMENT
Title Pengurusan pemasaran strategik :
Remainder of title pendekatan cara matlamat /
Statement of responsibility, etc. Mark E. Parry
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Kedah :
Name of producer, publisher, distributor, manufacturer UUM Press,
Date of production, publication, distribution, manufacture, or copyright notice 2013
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice © 2013
300 ## - PHYSICAL DESCRIPTION
Extent x, 310 pages :
Dimensions 25 cm.
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term volume
500 ## - GENERAL NOTE
General note BAHAN HADIAH SUMBANGAN DARIPADA PROGRAM CSR PPA
500 ## - GENERAL NOTE
General note Include index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic planning
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Open Shelf
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type Public note
  Not lost Library of Congress Classification     Non-fiction UMPLIB PEKAN UMPLIB PEKAN 02/07/2024 78.00   HF5415.13 .P37 2013 G000005339 02/07/2024 1 78.00 02/07/2024 Open Shelf Bahan Hadiah

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