MARC details
| 000 -LEADER |
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| fixed length control field |
03343nam a2200277 a 4500 |
| 001 - CONTROL NUMBER |
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| control field |
vtls000060483 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
KUKTEM |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20251125093131.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
120528t2011 enka f 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9780521519489 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
0521519489 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
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| Level of rules in bibliographic description |
201209240958 |
| Level of effort used to assign nonsubject heading access points |
asmadi |
| -- |
201205281530 |
| -- |
safura |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
UMP |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
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| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HD2834 .F54 2011 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Fleury, Afonso |
| 245 10 - TITLE STATEMENT |
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| Title |
Brazilian Multinationals : |
| Remainder of title |
Competences for Internationalization / |
| Statement of responsibility, etc. |
Afonso Fleury and Maria Tereza Leme Fleury |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
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| Place of publication, distribution, etc. |
Cambridge, UK : |
| Name of publisher, distributor, etc. |
Cambridge University Press, |
| Date of publication, distribution, etc. |
2011 |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
xx, 440 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
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| Bibliography, etc. note |
Includes bibliographical references and index |
| 505 0# - FORMATTED CONTENTS NOTE |
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| Formatted contents note |
Machine generated contents note: List of figures; List of tables; Introduction; Part I. Developing the Analytical Framework and Contextualizing the Phenomenon: 1. Globalization and internationalization: the perspective of emerging countries; 2. The analytical framework: the multinational as a network of competencies; 3. The early-movers and the earliest internationalization theories; 4. The rise of Japanese MNEs and their impact on the international landscape; 5. Productive globalization, the restructuring of western MNEs and the rise of emerging countries MNEs; Part II. Multinationals from Brazil and Other Emerging Countries: 6. Brazil: from discovery to the end of the twentieth century; 7. The rise of Brazilian MNEs; 8. The most outstanding Brazilian multinationals; 9. Multilatinas; 10. Indian, Chinese and Russian multinationals; 11. The future of emerging countries multinationals; References; Index |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc. |
"What contribution can studies of multinationals from emerging countries make to the development of theories in international business? Do they influence the practice of international management? The story of Brazilian multinationals is closely related to the country’s industrialization choices. Since the 1950s, subsidiaries of the most prestigious foreign multinationals have played a key role in Brazilian economic development, creating, in the process, a very competitive domestic market. On top of that, government interventions in the last few decades were inconsistent and contradictory, resulting in a series of economic crises. Only the most resilient Brazilian firms were able to survive and prosper in that challenging environment. This book analyzes a variety of leading Brazilian multinationals, looking at both their competences and their competitive strategies in different settings. To do so, an innovative analytical framework based on international business, international operations management and international human resources management is developed and applied both to Brazilian multinationals and to firms from Latin America, India and China. This provides a novel insight into the dynamic movements of firms that engage in international operations and trade, as well as an understanding of the rationales and strategies that lead firms to outperform in the global economy"-- |
| Assigning source |
Provided by publisher |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
International business enterprises |
| Geographic subdivision |
Brazil |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
International business enterprises |
| Geographic subdivision |
Developing countries |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Fleury, Maria Tereza Leme |