Global marketing / (Record no. 89849)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01085nam a2200289 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000105455 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KUKTEM |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251125103941.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190122s2003 njua f 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780131224537 |
| Qualifying information | paperback |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201904301147 |
| Level of effort used to assign nonsubject heading access points | AUTHORITY |
| Level of effort used to assign subject headings | 201902211143 |
| Level of effort used to assign classification | saini |
| -- | 201901221609 |
| -- | azli |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UMP |
| Language of cataloging | eng |
| Transcribing agency | UMP |
| Description conventions | rda |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF1416 .K44 2003 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Keegan, Warren J., |
| Relator term | author. |
| 245 10 - TITLE STATEMENT | |
| Title | Global marketing / |
| Statement of responsibility, etc. | Warren J. Keegan, Mark C. Green |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Third international edition |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Upper Saddle River, NJ : |
| Name of producer, publisher, distributor, manufacturer | Pearson, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2003 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 666 pages : |
| Other physical details | illustrations ; |
| Dimensions | 25 cm. |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Source | rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Export marketing |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Green, Mark C., |
| Relator term | author. |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not lost | In Transit | UMPLIB GAMBANG | UMPLIB GAMBANG | 04/09/2019 | HF1416 .K44 2003 | 0000126638 | 04/09/2019 | 1 | 04/09/2019 | Open Shelf |