Focus groups : supporting effective product development / edited by Joseph Langford and Deana McDonagh
Material type:
TextPublication details: London: Taylor & Francis, 2003Description: x, 230 p.: ill.; 25 cmISBN: - 0415262089
- Langford, Joseph
- McDonagh, Deana
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
|
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UMPLIB GAMBANG | H61.28 .F62 2003 (Browse shelf(Opens below)) | Available | 0000008338 |
Includes bibliographical references (p.483-517) and index