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Wired and dangerous : how your customers have changed and what to do about it / Chip R. Bell, John R. Patterson

By: Contributor(s): Material type: TextTextPublication details: San Francisco : Berrett-Koehler Publishers, c2011Description: vii, 248 p. : ill. ; 22 cmISBN:
  • 9781605099750 (pbk. : alk. paper)
  • 1605099759 (pbk. : alk. paper)
Subject(s): Summary: Customers today are picky, fickle, and vocal, and all about me vain. They now have an enormous variety of services and products to choose from, with unprecedented access to information and reviews
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Open Shelf Open Shelf UMPLIB PEKAN HF5415.5 .B45 2011 (Browse shelf(Opens below)) 1 Available 0000066922

Includes bibliographical references (p. 233-235) and index

Customers today are picky, fickle, and vocal, and all about me vain. They now have an enormous variety of services and products to choose from, with unprecedented access to information and reviews

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