Value innovation portfolio management : achieving double-digit growth through customer value / Sheila Mello ... [et al.]
Material type:
TextPublication details: Ft. Lauderdale, FL : J. Ross Pub., c2006Description: xxi, 273 p. : ill. ; 24 cmISBN: - 9781932159578
- 1932159576
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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UMPLIB GAMBANG | HF5415.153 .V35 2006 (Browse shelf(Opens below)) | 1 | Available | 0000041921 |
Includes bibliographical references and index
Understanding customer value : the grounded portfolio -- Understanding the role of innovation : the relevant portfolio -- Vision, mission, strategy, and value : the intentional portfolio -- Aiming for the sweet spot : the optimized portfolio -- Accurate customer value data : the measured portfolio -- Aligning the organization : the supported portfolio -- Elements of realization : the actionable portfolio -- Appreciating investment intensity : the fortified portfolio -- Keeping the fires burning : the dynamic portfolio -- A talent for change : the sustainable portfolio