The power of a link : open doors, close deals, and change the way you do business using LinkedIn / Dave Gowel

By:

Gowel, Dave

Material type: Text

TextPublication details: Hoboken, N.J. : Wiley, c2012Description: xxii, : ill. ; 22 cmISBN:

9781118134672 (pbk.)

Other title:

The power of a link : how to network, build relationships, and close deals on LinkedIn

Subject(s):

Summary: "Make your LinkedIn account work for you and your businessLinkedIn is not just another social media tool. It’s the world’s largest professional online network, with an expected 100 million users in mid-2011, and active in over two hundred countries. How to Use LinkedIn shows you how to utilize this remarkable new resource to execute networking strategies and processes for your business, secure deals, and maximize leverage. Author David Gowel, the man the Boston Globe has named the "LinkedIn Jedi," delivers the understanding necessary to map networks, stimulate word of mouth, and leverage unparalleled business intelligence to close deals. Arguing that LinkedIn is not social media at all, but instead belongs in a category all of its own, the book cuts through the noise in the crowded social media world with practical applications and explains why all professionals should embrace it in order to find true success.The book advises readers how to: Spur effective network growth by projecting the right message online Build and enhance their online presence Seek targeted introductions to the connections that matter most Partly conceptual, partly autobiographical, and partly technical, How to Use LinkedIn includes success stories from Gowel and others which prove the effectiveness of the techniques described"-- Provided by publisher

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Holdings ( 1 )
Title notes ( 2 )

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Open Shelf	UMPLIB PEKAN	HD69.S8 G69 2012 (Browse shelf(Opens below))	1	Available		0000066880

Includes index

"Make your LinkedIn account work for you and your businessLinkedIn is not just another social media tool. It’s the world’s largest professional online network, with an expected 100 million users in mid-2011, and active in over two hundred countries. How to Use LinkedIn shows you how to utilize this remarkable new resource to execute networking strategies and processes for your business, secure deals, and maximize leverage. Author David Gowel, the man the Boston Globe has named the "LinkedIn Jedi," delivers the understanding necessary to map networks, stimulate word of mouth, and leverage unparalleled business intelligence to close deals. Arguing that LinkedIn is not social media at all, but instead belongs in a category all of its own, the book cuts through the noise in the crowded social media world with practical applications and explains why all professionals should embrace it in order to find true success.The book advises readers how to: Spur effective network growth by projecting the right message online Build and enhance their online presence Seek targeted introductions to the connections that matter most Partly conceptual, partly autobiographical, and partly technical, How to Use LinkedIn includes success stories from Gowel and others which prove the effectiveness of the techniques described"-- Provided by publisher