Marketing : concepts and strategies / Sally Dibb, Lyndon Simkin, William M. Pride, O. C. Ferrell
Material type:
TextPublisher: Hampshire, UK : Cengage Learning, 2016Copyright date: © 2016Edition: Seventh EditionDescription: xvi, 796 pages : color illustrations ; 26 cmContent type: - text
- unmediated
- volume
- 9781473725126
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
|
|
UMPLIB GAMBANG | HF5415 .D53 2016 (Browse shelf(Opens below)) | 1 | Available | 0000122681 |
Includes bibliographical references and index