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  <titleInfo>
    <nonSort>The </nonSort>
    <title>Launch</title>
    <subTitle>A Product is born</subTitle>
    <partName>roduced by Michael Hoff; Productions for Discovery University Channel</partName>
  </titleInfo>
  <name type="corporate">
    <namePart>Michael Hoff Productions, Inc</namePart>
  </name>
  <name type="corporate">
    <namePart>Discovery Channel University</namePart>
  </name>
  <name type="corporate">
    <namePart>Films for the Humanities &amp; Sciences (Firm)</namePart>
  </name>
  <typeOfResource>moving image</typeOfResource>
  <genre authority="marc">videorecording</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">xxu</placeTerm>
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    <place>
      <placeTerm type="text">Princeton, NJ</placeTerm>
    </place>
    <publisher>Films for the Humanities &amp; Sciences</publisher>
    <dateIssued>2004</dateIssued>
    <issuance>monographic</issuance>
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  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">electronic</form>
    <form authority="gmd">video recording</form>
    <extent>1 digital video disc (DVD) (50min.): color ; 12cm.</extent>
  </physicalDescription>
  <abstract>The challenge is to create the ultimate barbecue grill. The timeline is five weeks, the pressure is intense. One very concentrated case study illustrates the process of development that every new product goes through: field research, brainstorming, concepting, designing, model-making and fabricating</abstract>
  <targetAudience authority="marctarget">specialized</targetAudience>
  <note>Library internal view only.</note>
  <note>Disc compatible with DVD player.</note>
  <subject>
    <topic>New products</topic>
    <topic>Case studies</topic>
  </subject>
  <subject>
    <topic>Industrial design</topic>
    <topic>Case studies</topic>
  </subject>
  <identifier type="isbn">9780736596350</identifier>
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    <recordCreationDate encoding="marc">100707</recordCreationDate>
    <recordChangeDate encoding="iso8601">20251117141020.0</recordChangeDate>
    <recordIdentifier source="KUKTEM">vtls000046996</recordIdentifier>
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