TY  - ADVS
ED  - Michael Hoff Productions, Inc
ED  - Discovery Channel University
ED  - Films for the Humanities & Sciences (Firm)
TI  - The Launch: A Product is born 
SN  - 9780736596350
PY  - 2004///
CY  - Princeton, NJ
PB  - Films for the Humanities & Sciences
KW  - New products
KW  - Case studies
KW  - Industrial design
N1  - Library internal view only
N2  - The challenge is to create the ultimate barbecue grill. The timeline is five weeks, the pressure is intense. One very concentrated case study illustrates the process of development that every new product goes through: field research, brainstorming, concepting, designing, model-making and fabricating
ER  -