00905nam a2200313 i 4500 0 0 lcc 0 0 NFIC 20000 20000 2024-02-15 63.00 0 HF5415.5 .K87 1998 G000005007 2025-09-11 00:00:00 1 63.00 2024-02-15 OPEN Bahan Hadiah 100379 100385 MY-KuUP 20251125110832.0 a||||fr|||| 001 0 ta 250623t19981998-usa|||fr|||| 001 0 eng d 0471180343 9780471180340 hardback UMPSA eng UMPSA rda HF5415.5 .K87 1998 Kurtz, David L., author. Services marketing / David L. Kurtz New York : John Wiley & Sons, 1998 © 1998 xvi, 482 pages : illustrations ; 25 cm. rdacontent text rdamedia unmediated rdacarrier volume BAHAN HADIAH Includes bibliographical references and index Services marketing Marketing Etiquette Customer relations lcc OPEN