@book{103311,
	author = {Sinha, Mudita,},
	title = {Marketing intelligence, part B :},
	publisher = {Emerald Publishing Limited,},
	year = {2025},
	address = {London :},
	url = {https://www-emerald-com.libraryumpsa.idm.oclc.org/books/edited-volume/17072/Marketing-Intelligence-Part-BAI-Trust-and}
}