Marketing intelligence, part B :  AI, trust, and innovation in the modern business landscape / 
edited by Mudita Sinha, Arabinda Bhandari, Samant Shant Priya, Sajal Kabiraj 
 - 1 online resource 
<br/><br/>Includes bibliographical references 
<br/><br/><label>ISBN: </label>9781836625605 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Digital methods<br/>Artificial intelligence--Applications in business<br/>Marketing research--Artificial intelligence and trust