TY  - BOOK
AU  - Thompson,Arthur A.
AU  - Strickland III,A.J.
AU  - Gamble,John E.
TI  - Crafting and executing strategy: the quest for competitive advantage : concepts and cases 
SN  - 9780071285902
PY  - 2008///
CY  - New York
PB  - McGraw-Hill/Irwin
KW  - Strategic planning
KW  - Case studies
N1  - Bahan Hadiah; Include index
ER  -