@book{16379,
	author = {McKee, Kathy Brittain and Lamb, Larry F. and Ebooks Corporation},
	title = {Applied public relations},
	publisher = {Routledge/Taylor & Francis,},
	year = {2009},
	series = {Routledge Communication Series},
	address = {New York :},
	edition = {2nd ed.},
	note = {Title from PDF title page (ebrary, viewed Sept. 23, 2009)},
	url = {http://www.netlibrary.com.libraryumpsa.idm.oclc.org/urlapi.asp?action=summary&v=1&bookid=279394}
}