Business web strategy  design, alignment and application /  [electronic resource] : 
[edited by] Latif Al-Hakim, Massimo Memmola 
 - Hershey :  Information Science Reference,  c2009 
 - 1 online resource (xxv, 382 p.) :  ill. 
<br/><br/> "Premier reference source"--Cover  Description based on print version record 
<br/><br/>Includes bibliographical references (p. 340-370) and index. 
<br/><br/> "This book addresses the gap in business Web strategy through a collection of concentrated managerial issues, gathering the latest theoretical frameworks, case studies, and research pertaining to maximizing the power of the Web"--Provided by publisher 
<br/><br/><br/>Mode of access : Internet 
<br/><br/><label>ISBN: </label>9781605660257 (electronic bk.) 1605660256 (electronic bk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Information technology--Management<br/>Electronic commerce<br/>Internet