Bourne, Lynda
Stakeholder relationship management a maturity model for organisational implementation / [electronic resource] :
Lynda Bourne
- Farnham, England : Burlington, VT : Gower ; Ashgate, c2009
- 1 online resource (xx, 215 p.)
Description based on print version record
Includes bibliographical references and index
Why stakeholders matter -- Who can be stakeholders? -- The right stakeholders -- Mapping stakeholders -- Measuring stakeholder attitude -- Monitoring the engagement -- Effective implementation -- Defining organisational readiness -- Implementation guidelines
Mode of access: Internet
9780566091933 (electronic bk.) 0566091933 (electronic bk.) 9780566088643
Corporate governance
Industrial management