TY - BOOK AU - Zimmerman, John AU - Tregoe,Benjamin B. TI - The culture of success: building a sustained competitive advantage by living your corporate beliefs SN - 0070730083 PY - 1997/// CY - New York PB - McGraw-Hill KW - Corporate culture KW - Case studies N1 - Includes bibliographical references (p. 225-231) and index ER -