Zimmerer, Thomas W. <br/><br/>
Entrepreneurship and new venture formation / 
Thomas W. Zimmerer, Norman M. Scarborough 
 - Upper Saddle River, NJ:  Prentice Hall,  1996 
 - xi, 680 p.:  ill.;  26 cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>0024317403 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management<br/>Entrepreneurship<br/>New business enterprises--Management