Johnson, Gerry <br/><br/>
Exploring corporate strategy :  text and cases / 
Gerry Johnson, Kevan Scholes 
 - 6th ed. 
 - Harlow, Eng. :  Financial Times Prentice Hall/Pearson,  2002 
 - xxxvii, 1082 p. :  ill. ;  25 cm. 
<br/><br/> Includes glossary and index 
<br/><br/><label>ISBN: </label>0273651129 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning<br/>Business planning<br/>Strategic planning--Case studies<br/>Business planning--Case studies