Pitts, Robert A.

Strategic management : building and sustaining competitive advantage / Robert A. Pitts, David Lei - 3rd ed. - Mason, Ohio: Thomson South-Western, 2003 - xx, 555 p. : ill. ; 25 cm.

Includes glossary and index

0324177054


Strategic planning--United States--Case studies
Industrial management--United States--Case studies
Competition--United States--Case studies