01535nam a2200301 a 4500 vtls000017048 KUKTEM 20251117144226.0 061220t e 001 0 eng d 0534559387 201107131852 VLOAD 200908141248 VLOAD 200908141221 VLOAD 200908131644 VLOAD 200612201004 dilla UMP P 94 .J36 2006 Jamieson, Kathleen Hall The interplay of influence : news, advertising, politics, and the Internet / Kathleen Hall Jamieson, Karlyn Kohrs Campbell 6th ed. Belmont, CA : Thomson Wadsworth, 2006 384 p. : ill. ; 24 cm 1. The media : an introduction -- 2. What is news? -- 3. News as persuasion-- 4. Influencing the news media -- 5. How corporate power influences what we see -- 6. What is advertising? -- 7. Persuasion through advertising -- 8. Influencing advertisers -- 9. How to influence the media -- 10. Political versus product campaigns -- 11. How has the internet changed politics? - 12. News and advertising in the political campaign Mass media Influence Mass media Audiences Advertising Internet Social aspects Mass media Political aspects Mass media United States Campbell, Karlyn Kohrs 0 0 lcc 0 0 10000 10000 2019-09-04 421.00 0 P 94 .J36 2006 0000019545 2019-09-04 00:00:00 1 421.00 2019-09-04 OPEN VIRTUA40 31943 31949 VTLSSORT0080*0200*0900*1000*2450*2500*2600*3000*5050*6500*6501*6502*6503*6504*6505*7000*9991