Pendharkar, Parag C.,  1968- <br/><br/>
Managing data mining technologies in organizations :  techniques and applications / Parag C. Pendharkar 

 - Hershey :  Idea Group Pub.,  c2003 
 - x, 288 p. :  ill. ;  27 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>1591400570 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Data mining