TY  - BOOK
AU  - Stinnett,Bill
TI  - Think like your customer: a winning strategy to maximize sales by understanding how and why your customers buy 
SN  - 0071441883
PY  - 2005///
CY  - New York
PB  - McGraw-Hill
KW  - Consumer behavior
KW  - Selling
KW  - Customer relations
KW  - Customer loyalty
ER  -