Anderson, Kristin <br/><br/>
Customer relationship management / 
Kristin Anderson, Carol Kerr 
 - New York :  McGraw-Hill,  2002 
 - 164 p. :  ill. ;  23 cm. 
 - A briefcase books series .
<br/><br/><label>ISBN: </label>0071379541 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations