Pitch anything
an innovative method for presenting, persuading and winning the deal
Klaff, Oren
creator
text
nyu
New York
McGraw-Hill
c2011
2011
monographic
eng
225 p. ; 24 cm.
The pitch method -- Frame control -- Status -- Pitching your big idea -- Frame stacking and hot cognitions -- Eradicating neediness -- Case study: the airport deal -- Get in the game
specialized
Oren Klaff
Includes index
Sales presentations
Business presentations
Persuasion (Psychology)
Business communication
9780071752855 (alk. paper)
0071752854 (alk. paper)
UMP
120606
20251117144456.0
vtls000061115